Praktiker's success curve and growth rate that keep rising since the year it was founded are the result of customer-oriented thinking and positioning. Praktiker started off in 1978 with four DIY stores in Germany to become the second largest DIY chain in Germany and the third largest in Europe at present. Praktiker offers its customers products and services in such main categories as kitchen, bathroom, garden, and furniture with the principle "Everything That's Needed For The Home." Praktiker has set itself the goal of becoming the leader in Germany in the field of Do-It-Yourself stores with its broad range of products, central planning strategy, and the efficiency of its corporate data system. Internationalization has played a major role in growth strategy of Praktiker which has begun opening stores outside Germany as of 1991. Currently, Praktiker operates with more than 340 stores and 21,000 employees in Germany, Poland, Hungary, Greece, Luxembourg, Turkey, Romania, Bulgaria, and Ukraine.

Operating in Turkey since 1997, Praktiker Yapı Marketleri A.Ş. currently serves its customers with a total of ten stores and more than 750 employees in the Bilkent Center-Etlik, Ankara; Gaziantep; Konya; Kartal-Ümraniye-Güneşli-Bayrampasa, İstanbul; Adana; and Mavişehir, İzmir. Praktiker offers consumers the convenience of finding under one roof an assortment of more than 40,000 products chiefly in the categories of kitchen, bathroom, garden, tools, and paint as well as other products from furniture to home textiles and from versatile heating systems to parquet flooring.